You are currently viewing How the Radfords afford their ‘millionaire’s’ lifestyle and how they REALLY make their money… – The Sun

How the Radfords afford their ‘millionaire’s’ lifestyle and how they REALLY make their money… – The Sun

BRITAIN'S biggest family, the Radfords, have been thrust into the spotlight thanks to their supersized family.
And while their chaotic household and eye-watering amounts of food are enough to fascinate the masses, one thing people often wonder is how do they afford to live?
Recently, mum-off-22 Sue Radford was forced to defend her ‘extravagant' spending after trolls accused her of flaunting a ‘disgusting display of wealth.'
This came after the stay-at-home mum from Morecambe, Lancs, showed off the fancy £750 Emma mattress that she had added to her kids’ bedrooms.
What's more, she and her husband Noel not long ago showed off their epic outdoor cinema, TV bed, a £30,000 Range Rover car and a pricey £6.5k fancy fridge.
Sue appears to be living the ultimate 'millionaire's lifestyle' but trolls reckon they have more to credit than just the family pie business.
“Disgusting waste of money, you should remember where you came from and start giving back instead of flaunting your ‘wealth,’" one wrote on the family Instagram page.
"Are people so blind not to see that you’ve taken advantage of freebies, cause no amount of pies would be enough to cover the expensive items you’ve been bragging about."
Sue hit back to say they've "worked extremely hard to get to where we are now" and they have not only their bakery but a "media company" they "work very hard on."
When previously asked if the family were rich, Sue said: “Absolutely not, we’re definitely not secret millionaires.
“To me rich would be having a big mansion, the flash cars and quite a few hundred thousand in the bank, to me that would be rich but we are not that.”
Since the family famously don't claim any benefits whatsoever, we reveal how the family-of-24 really make their money and how they can afford to live with more than a few luxuries.
The Radfords support themselves with the proceeds of Noel’s bakery, The Radford Pie company, which is located near their home in Morecambe, Lancs.
The business is a family affair, with Noel at the helm, and children Chloe and Daniel having helped out in the past.
On the website, it says: “We have owned our own lovely bakery since 1999 which is how we manage to provide for (and feed) our huge and expanding family as well as for the local people of Heysham and Morecambe.”
The family have now expanded their business to cater for online orders made from around the UK, and were recently forced to splash out on a huge new bakery as the pie business grows.
Noel said at the time: “The one we’ve got now has done us really well for the last 20 odd years, but we are slowly running out of space.
“Myself, Chloe and Jack are falling over each other with all the jobs we’ve got to do.
“We are looking for somewhere that is bigger so we can be making pies while packing them.
“We are getting orders out as fast as we can but just not as fast as we’d like to.”
In December 2020, the Radfords revealed they had to shut their family’s bakery due to them isolating after Noel tested positive for coronavirus. 
They revealed they'd lost money from orders during this time but quickly made up once they reopened.
Sue and Noel currently have the majority of their kids living at home but the three eldest – Chris, 31, Sophie, 26, and just recently Chloe, 25 – have now moved out and are living with their partners.
Living at home still is Jack, 23, Daniel, 21, Luke, 20, Millie, 19, Katie, 18, James, 17, Ellie, 15, Aimee, 14, Josh, 13, Max, 12, Tillie, 10, Oscar, nine, Casper, eight, Hallie, five, Phoebe, four, Archie, three, Bonnie, two, and baby Heidie.
But the older kids, who are presumably working at least part-time, don't get a free ride as they're made to pay a small amount of rent to their parents.
"Us older ones do pay a little bit of board. Granted it’s not a lot but I’m also trying to save up for my own house at the moment.” Chloe said in a video on the YouTube channel.
With Sue adding: "We’ve always said if you want to buy somewhere, renting is a bit of dead money, so we’d rather you saved that money up and stayed at home a bit longer.
“I also do believe they should pay board if they are earning. We’ve always been brought up by our parents that we had to pay board.” 
The supersized family first appeared on the Channel 4 documentary television programme 15 Kids and Counting in 2012.
And just recently, the Radfords opened their doors again to Channel 5 to film 22 Kids and Counting show, which documented their lives under one roof. 
While it's never been disclosed how much they earn from their TV appearances, Sue has mentioned how their "media business" earns them extra money.
She recently defended her family's "wealth" and said: "We work very hard on our media company and filming for our new program just like lots of other ‘influencers.’
“I hate that word but most YouTubers don’t also run a very successful business.”
Filming for the show started during lockdown last year and went to air in February 2021.
Creating content for YouTube can be quite a lucrative career so it's not surprising Sue shares regular content on her channel.
The Radfords created the family channel in 2018 and revealed they make money from brand partnerships on social media.
The popular family boast a following of more than 380,000 on Instagram, where they regularly share what the family are up to.
And on YouTube, where they have 312,000 loyal subscribers.
We also revealed inside the garden of Britain’s biggest family where Sue and Noel Radford have a cinema, hot tub and bar
In other news, Sue Radford starts her mammoth Christmas shopping… and a luxury gonk is the first thing to catch her eye.
And mum-of-22 Sue Radford spoils her bumper brood with a special ‘Elf Delivery’ – and piles of early Christmas toys
Plus what food shops REALLY look like for the world’s biggest families – with £100 takeaways, £1k hauls & 5 loaded trolleys.
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